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 You are in: Under Secretary for Public Diplomacy and Public Affairs > Bureau of Public Affairs > Bureau of Public Affairs: Press Relations Office > Press Releases (Other) > 2005 > December
Media Note
Office of the Spokesman
Washington, DC
December 22, 2005


Suspension of "HI" Magazine

The State Department is conducting a review of its Arabic language magazine, "Hi", to assess whether the magazine is meeting its objectives effectively. During the period of this review, the print version of Hi magazine will be suspended. The Hi website (himag.com) will remain active.

Hi Magazine was launched in July 2003 to develop a dialogue with young, Arabic speaking audiences on topics that affect them and their American counterparts. Currently, 55,000 copies are distributed monthly in 18 countries, at a cost of $4.5 million a year.

The purpose of this review will be to develop quantitative data on how broadly Hi Magazine is reaching its intended audience. The review is part of a broader effort to develop a "culture of measurement" and to evaluate regularly the effectiveness of the Departmentís public diplomacy programs.

2005/1206

Released on December 22, 2005

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